Apple event - as it happened: iPhone 11 details revealed, as new Apple Watch and TV streaming service unveiled
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Your support makes all the difference.Apple held the biggest event of the year, during which it revealed a whole host of its most premium products.
The company unveiled not one but three iPhones, all with upgraded cameras and a variety of new colours. They are called the iPhone 11, the iPhone 11 Pro and iPhone 11 Pro Max, making them the first handset to finally get the "Pro" name that is present across Apple's line.
But the iPhone wasn't the only new device, with updates to the Apple Watch, its variety of online streaming services, and other products also revealed during the event.
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The iPhone 11 Pro features four hours better battery life than the iPhone XS.
The iPhone 11 Pro can do this by taking nine pictures at once. A neural engine then generates the output image.
"It is computational mad science," we're told.
There's another video to showcase the phone's video-taking and editing capabilities.
The focus of this iPhone unveiling has been very much on the camera.
At least 75 per cent of the iPhone 11 Pro presentation has been about the triple-camera system.
"We think this is the most exciting iPhone yet," Apple's Phil Schiller says. "We've made a video to tell you all about it."
The viewers on Apple's YouTube stream are beginning to drop off now. Either they've got their fill of iPhone 11, or they're getting a little tired of all these ads.
There's a brief mention of privacy, but then it's back on to talking about the camera.
"iOS 13 is developed from the ground up with privacy in mind," the video says.
As expected, the iPhone 11 Pro will cost $999 and the iPhone Pro Max will cost $1,099.
They will be available for pre-order from 5am Pacific Time this Friday and will be shipped from 20 September.
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