Leading article: A new stone age

Monday 24 May 2010 00:00 BST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Years ago, it was common to laugh at the spectacle of pop singers still plying their trade after they had tottered over the threshold of old age and hit a ripe-sounding 40. How quaint that idea of antiquity appears in retrospect, as Mick Jagger and the rest of the Stones – a band with an average age close to 70 – subject the country to a merciless media blitz in connection with the re-release of their album Exile on Main Street.

It was only recently that we had to get used to the idea that 60 was the new 40, which was the new something else. That's already passé. These days, in the pop world at least, 70 is the new 30, or perhaps 20.

Some will scoff at this culture of continuous reinvention as shameless exhibitionism. Others will want to put the band's apparently tireless search for fresh publicity down to greed, and complain of the Stones as masters in the dark arts of media manipulation.

But let's not blame the Stones for wanting to go on and on. They're not the only people turning on its head received wisdom of how pensioners should behave; they're just that bit more visible than the rest. It's increasingly clear that old age is becoming ever more of a moveable concept. As Mick himself might put it, it's not set in stone.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in