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Advertising Standards Agency rules Star-Citizen newsletters breach of Advertising Code of Practice

01:33

Star Citizen developer forced to add disclaimer after regulator steps in

The Advertising Agency has ordered the developers behind the crowdfunded title Star Citizen to be clearer when promoting items for sale.

This followed a complaint by a player who was upset over the fact that promotional emails did reveal the price of an in-game ship and failed to mention that the item may never actually be added to the title.

In response, Cloud Imperium Games has now added a disclaimer to its emails, stating that these ships are still in development and will only be added to Star Citizen in future patches.

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