Why it’s worth checking out the birthplace of Kentucky Fried Chicken on US Route 25

KFC originated as a road stop along the long and winding highway from Detroit to Florida

Simon Calder
Travel Correspondent
Tuesday 07 November 2023 07:55 GMT
Comments
Simon Calder checks out the birthplace of KFC
Simon Calder checks out the birthplace of KFC (Charlotte Hindle)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Halfway along its southbound journey from the Detroit to Florida, US Route 25 splits into two. On the map I am gazing at, the effect looks rather like a wishbone. Which is appropriate, since I am inside the modest roadside stop that is the birthplace of KFC.

The location: Corbin, Kentucky, a small town amid the gentle, wooded hills of southern Kentucky. And the most celebrated Corbinite is Harland D Sanders.

Colonel Sanders, as he later became, was “the original celebrity chef”, at least according to the emphatically red and white museum occupying the Sanders Cafe. Today it is a shrine to the man, his “secret recipe” for Kentucky Fried Chicken – and his shrewd business sense.

Read more on USA travel:

A century ago, travellers heading south from Michigan’s Motor City passed through dozens of anonymous small towns. Corbin was different: this was where Route 25 divided into two. Motorists heading for Florida’s Atlantic seaboard chose the east fork, those aiming for the Gulf coast of the Sunshine State went west.

The birthplace of KFC originally included a motel
The birthplace of KFC originally included a motel (KFC)

A good place, then, to pause. In 1930, the 40-year-old entrepreneur set up a gas station, called Sanders Servistation. In the days of leaky tyres, Sanders coined a marketing gimmick: “free air”. And he served motorists while wearing a bow tie.

A year later Sander expanded his modest empire across the road. He created Sanders Court, comprising a small restaurant and a motel. The speciality was spiced fried chicken.

For a couple of decades, the plump-cheeked purveyor of poultry thrived on America’s growing wealth, mobility and propensity to travel.

Colonel Sanders made Corbin world-famous
Colonel Sanders made Corbin world-famous (Simon Calder)

Sanders also build an adjacent motel. Standardised budget accommodation was still in its infancy. So to drive sales, the bespectacled businessman placed a mock-up of a motel room in the dining area, so people could see what was on offer.

The state government awarded him the honorary title of “colonel”. Even though much of his creation was destroyed by fire in 1939, he bounced back in 1940 with “pressure fried chicken” as the house speciality.

But Highway 25 was getting busy. In 1956, by which time Sanders was 66, the government in Washington DC decided to bypass Corbin. The previous year McDonalds had sold their first franchise for a burger restaurant in Des Plaines Iowa. Sanders embarked on a sales tour for his own fast food franchise. And never looked back. KFC reached the UK in 1965 and, continuing its globe-girdling, Rwanda in 2019.

The Kentucky Fried Chicken brand began life in 1940
The Kentucky Fried Chicken brand began life in 1940 (Charlotte Hindle)

Today the motel has gone, and the original restaurant is a museum of social history. But a plaque outside on Route 25 praises Sanders as “Kentucky’s greatest goodwill ambassador” and making the state “a household word around the world”.

Whatever you think about the impact of fast food on the planet – and its poultry – Corbin is worth a detour from Interstate 75, the highway that put Route 25 in the shade.

Travel essentials

Simon Calder paid £545 return on Virgin Atlantic and Delta to fly outbound from London Heathrow via Atlanta to Greenville, South Carolina and back from Louisville, Kentucky – also via Atlanta.

Sanders Café and Museum, 688 US Route 25 West, opens 10am-10pm daily.

Read our best USA hotel reviews

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in