Should we buy flight tickets for August 2015 now or wait? Travel Q&A

Airlines usually have no problem selling flights to Mediterranean destinations in August, the height of the summer holidays

Tuesday 02 December 2014 17:36 GMT
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Q. We are four adults and one child going to Corfu in August 2015. The flights were released in October, and the quote for the five of us has gone up by £500 already. Should we bite the bullet and buy now, or could they go down nearer the departure date? Gordon Carless, Orpington

A. Airlines like to give the impression that early bookers get the best deal, and that fares are only ever likely to go up as departure day approaches. That is not always the case. Airlines monitor ticket sales for flights to see if they are "on trend", i.e. that the expected proportion of seats has been sold for the time that remains before departure.

The ideal booking profile is for almost everything to be sold with a few days to go before departure, leaving a handful of seats for sale at high prices to people who are desperate to travel.

Generally, the closer to take-off, the higher the fare, but this is not always true; if a flight is selling slower than expected, fares may be cut to get back on trend.

Airlines usually have no problem selling flights to Mediterranean destinations in August, the height of the summer holidays. For such trips, it is almost always most advantageous to buy the day the flights go on sale – having pre-registered with the airline to get an email alert. The surge in demand has the predicted effect of pushing prices up. Fares will likely increase steadily between now and August.

All kinds of events can intervene, however, such as airlines increasing flights to Corfu because of the heavy demand; if that happens, the short-term effect is to lower fares because of the extra supply. But in your position, it would probably be best to buy now – taking out travel insurance at the same time as protection in case anything goes awry in the next nine months.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in