Is shooting the Olympics’ most memeable sport?

From ‘main character energy’ to ‘hitman’, shooters are social media stars of the 2024 Paris Olympics

Alisha Rahaman Sarkar
Thursday 01 August 2024 13:26 BST
Comments
Kim Ye-ji of South Korea competes at the Paris Olympics
Kim Ye-ji of South Korea competes at the Paris Olympics (Getty)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

The nonchalant attitude and cool swagger of shooters from South Korea and Turkey at the Paris Olympics have sparked a flood of memes on social media.

The internet has branded South Korea's Kim Ye-ji the "coolest person on the planet" with “main character energy” after a video of her participating in the Paris Games went viral earlier this week.

Kim, 31, secured silver in the women’s 10-metre air pistol event on Sunday. Her black tracksuit in contrast with a white baseball cap, Sauer pistol shooting shoes, and cyberpunk shooter glasses turned out to be a hit.

Kim Ye-ji receives a blast of air from a portable fan during the 10m air pistol women's qualification round at the Olympics
Kim Ye-ji receives a blast of air from a portable fan during the 10m air pistol women's qualification round at the Olympics (AP)

But the coolest part of her outfit was a stuffed elephant that reportedly belonged to her young daughter.

An older video of Kim competing at last year’s World Shooting Championships in Azerbaijan, where she secured gold in the 25-metre pistol competition, gained millions of views. In the video, she is seen casually breaking a world record with confidence and poise while wearing a baseball cap backwards with a ponytail trailing under the bill.

“No matter what you do in life, you’ll probably never look this cool doing it,” an X user called Aubrey Strobel commented.

This week, it was Turkish shooter Yusuf Dikec’s turn to steal the show by competing in Paris without much of the high-end gear used by his competitors.

A photo of Dikec, 51, shooting in a seemingly standard pair of eyeglasses and an impassive look on his face took the internet by storm.

His nonchalance prompted people to describe him with a range of monikers from “regular guy” to “hitman”.

Dikec and Sevval Ilayda Tarhan won the silver medal in the 10-metre mixed team air pistol shooting event on Tuesday, making it Turkey’s first medal ever in Olympic shooting.

Some memes contrasted Dikec with his Serbian opponent Damir Mikec, who was wearing a blinder over one eye, a lens over the other and a large pair of ear defenders.

Many shooters at the Olympic range in Chateauroux choose to wear visors to reduce the glare from lights or blinders over one eye to get a better focus for the eye looking down the sights.

It’s not quite true, though, that Dikec wasn’t wearing any shooting gear at all. He had yellow earplugs to block out distractions while he shot in the final. They just weren’t visible from the angle of the image which went viral.

Yusuf Dikec competes in the 10m air pistol mixed team gold medal match at the Paris Olympic
Yusuf Dikec competes in the 10m air pistol mixed team gold medal match at the Paris Olympic (AFP via Getty)

Dikec has competed at every Summer Olympics since 2008, the Associated Press reported. He’s now looking ahead to the next Games: “I hope, next in Los Angeles, a gold medal.”

Kim is set to compete again on Friday in qualification for the women’s 25-metre pistol event.

“The Olympic shooting sport stars we didn’t know we needed,” the official Olympics account on X posted Thursday with pictures of Kim and Dikec.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in