Olympic ban on naked commercialism

 

Lewis Smith
Friday 14 October 2011 00:00 BST
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Fines of up to £20,000 could be imposed on streakers who attempt "ambush marketing" by using their bodies to advertise companies during the Olympics next year.

The proposal being discussed in Parliament is intended to protect the interests of official sponsors who pay huge sums for their names and products to be seen at the Games. In 2004 in Athens an event was invaded by a man with a brand daubed on his chest.

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