This company will play someone $10k to eat cheese for a year

Whisps looking to hire a cheese content officer to promote snack line

Graeme Massie
Los Angeles
Tuesday 08 June 2021 23:34 BST
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This company will play someone $10k to eat cheese for a year, how to apply
This company will play someone $10k to eat cheese for a year, how to apply (Getty Images/iStockphoto)

A company says it wants to pay someone $10,000 to eat cheese.

Whisps, which makes cheese crisps, has announced it is looking to hire a cheese content officer to work with them.

And in addition the successful candidate will also get a year’s supply of snacks, get to test out new “secret flavours”, and get cheese-related “swag.”

“You know you spent all of 2020 on TikTok and Stories. Now let’s put your quarantine skills to good use: for one year, you’ll join our marketing team to add your special cheesy sauce to our creative,” the company said.

“Your reward? $10,000 to get noticed and unlimited Whisps for a year.

“Because what dream is complete without an abundant amount of cheese? We want you to create the cheesiest—and most creative, hilarious, gorgeous, or innovative snack-sized social content on the internet.”

Whisps says applicants will need to “collaborate with the Whisps team who will help refine the CCO’s content-creating skills through direct feedback. Work with the brand to secure national exposure for the produced work through paid advertising across multiple platforms likeFacebook and Instagram.”

And the firm has a unique application process with interested people being asked to send in their “cheesiest joke”, answer if “a cheesesteak is a sandwich?”, and discuss what they think is the best cheese.

Applications are open until 17 July, with the successful candidate being announced on 27 July.

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