Royal baby branding goes bonkers: From the creative to the cringey
Royal baby branding goes bonkers: From the creative to the cringey
Show all 9Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.The announcement that Kate, the Duchess of Cambridge 'was delivered of' a son on Monday had followed nine months of frenzied media attention, wild speculation and column inches across the globe.
It is no surprise, therefore, that brands wanted a piece of the pie, no matter how spurious their connection with royalty.
While some advertisers showed impressive innovation, others displayed a distinct lack of dignity, while some were royally desperate.
From the cringey to the creative, take a look through the desperate attempts of brands trying to cash in on the royal babe.
Subscribe to Independent Premium to bookmark this article
Want to bookmark your favourite articles and stories to read or reference later? Start your Independent Premium subscription today.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments