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Average rent outside London hits record high – check how your area compares

In London, the average advertised rent is £2,652 per month

Vicky Shaw
Wednesday 03 July 2024 00:01 BST
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Rightmove said the pace of growth in rental prices has eased from its peak of 12% two years ago
Rightmove said the pace of growth in rental prices has eased from its peak of 12% two years ago

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The average rent outside London has hit a record high.

The new record of £1,316 across Britain, excluding London, means that average advertised rents outside London are around 7% higher than a year earlier, according to Rightmove’s analysis covering the month of May.

In London, the average advertised rent is £2,652 per month, which is 4% higher than a year earlier, the website said.

With the General Election taking place on Thursday, Rightmove said the next government should accelerate housebuilding and incentivise landlords to invest in more homes for tenants, “to improve the supply and demand imbalance in the rental market and stabilise yearly rent growth”.

Rightmove said the pace of growth in rental prices has eased from its peak of 12% two years ago but it remains significantly higher than the “more normal” level of around 2% per year seen before the coronavirus pandemic.

It added that an improvement in the balance between supply and demand in London has contributed to a slowing of rental price growth. By contrast, Scotland is currently the hardest hit by supply and demand imbalances, Rightmove said.

Average rents in the UK

Here are average advertised rents and the annual increase, according to Rightmove

– North East, £894, 11%

– West Midlands, £1,180, 10%

– Scotland, £1,067, 9%

– East of England, £1,597, 8%

– North West, £1,146, 8%

– Yorkshire and the Humber, £1,022, 8%

– South West, £1,425, 7%

– East Midlands, £1,150, 7%

– South East, £1,836, 6%

– London, £2,652, 4%

– Wales, £1,065, 4%

Tim Bannister, a property expert at Rightmove, said: “We’ve been talking about the imbalance between supply and demand in the rental market for a long time now, so it’s easy to forget that there was a time before the pandemic where rental price growth was more stable.”

He added: “The next government should be prioritising an improvement to the planning process, an acceleration of house building, and encouraging more supply into the rental market.”

(Victoria Jones/PA Wire)

Nathan Emerson, CEO of property professionals’ body Propertymark, said: “Propertymark has long argued that the private rental sector needs more houses to stabilise rental prices but there is a myriad of other factors that can contribute towards making the market more attractive for both investors and tenants.

“With a General Election coming this week, Propertymark would like to see the next government reform the tax system so that more investors can be persuaded to invest in the private rental sector and lower rents for tenants in the long term.

“Whilst we support a greater supply of houses, there has to be a sensible deliverable programme mindful of protecting the green belt wherever possible.”

Here are the areas of Britain with the biggest imbalances between supply and demand, as indicated by Rightmove’s data:

1. Scotland

2. North West

3. South West

4. North East

5. West Midlands

6. Wales

7. Yorkshire and the Humber

8. East of England

9. East Midlands

10. South East

11. London

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