Sales via retail credit cards have more than doubled since 1993, according to a new report, Retail Credit Cards, but unless they offer the right incentives and benefits they could lose out to other credit cards.
Among the adult population more than four out of five now own one or more plastic cards with almost 97 million cards in issue.
But the increasingly competitive credit card market retail credit cards currently offer the customer little incentive to choose them over other forms of plastic says Mintel, who published the report.
Retail Credit Cards is available from Mintel price pounds 545: 0171-606 6000
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