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Bunhill: Whisky galore

Saturday 08 August 1992 23:02 BST
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NICE TO know that some British companies know how to take good care of their customers. United Distillers, the hard liquor arm of Guinness, has just introduced another super-luxury Scotch under the Johnny Walker label.

JW Oldest was a wow with the Japanese at a mere dollars 75 a bottle, and now comes JW Premier at dollars 250. It is aimed fair and square at the affluent whisky drinkers of Taiwan and is being introduced with a marketing campaign aimed at the owners of the island's numerous and influential night clubs.

Not only will they get a second case free if they buy one, they will also get a no-expense- spared holiday in Bangkok. To ensure that nothing nasty happens to them there, they will be provided with their very own Chinese hostess to show them around.

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