Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Brighton's beach patrols go for the burn: Sunscreen soldiers on parade in a 'be safe under the sun' campaign that is targeting those baring arms and risking skin cancer

Roger Tredre
Sunday 11 July 1993 23:02 BST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

A DAY by the seaside was never meant to be like this. Sunscreen spray patrols made their first appearance yesterday on a British beach, warning the public that unprotected sunbathing can cause skin cancers, writes Roger Tredre.

Tourists on the front at Brighton were puzzled by the teams of young men and women, dressed in red T- shirts, black shorts and spotted bandanas, who offered sunbathers free squirts of watermelon sunscreen.

The campaign, launched by the Body Shop with Brighton Borough Council and the East Sussex Health Authority, is inspired by Australia's 'Slip, Slop, Slap' spray patrols and beach 'mole-check' centres.

Avalee Chapman, 26, who was running a 'spray station' on the beach opposite the Grand Hotel, said: 'You tell them to close their mouths, make sure they're upwind of you, and let them have it.'

Spray patrols are planned in Torquay, Blackpool and Great Yarmouth this summer. They could become as familiar a feature of the British seaside as ice-cream sellers and deck-chair attendants.

But many sunbathers in Brighton yesterday thought the suncare message was being taken too far. Michelle Scane, 25, said: 'It's an invasion of privacy. I come here to get away from people, not to be sprayed with that stuff.' Tony Raftery, 37, from Hove, was more blunt: 'If anyone sprays me with anything, I'll smack 'em in the mouth.'

But Bob Burke, 29, was more encouraging. He said: 'I've had hideous sunburn abroad, with my feet swollen up like footballs. It's got to be a good idea.'

Men and teenagers are particularly reluctant to apply sunscreens or sunblocks, researchers say.

Dr Charles Darley, a local consultant dermatologist, said the Brighton initiative was one of many being developed by health authorities. 'It's very piecemeal. What we really need is a national campaign.'

He said there were 40 cases of melanoma, a potentially fatal skin cancer, in Brighton last year and more than 300 cases of less serious skin cancers. Nationally, melanoma cases have doubled over the past decade, with 1,250 deaths last year.

Dr Meg Price, another dermatologist in attendance on the beach yesterday, said: 'At the moment, there's enormous publicity about pollution on the beaches, but you're just as likely to die from melanoma as salmonella.'

A young London couple were not worried about either. 'Sunburn?' grunted the man, looking at the clouds. 'In this country, they should be handing out umbrellas.'

(Photograph omitted)

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in