The Independent's journalism is supported by our readers. When you purchase through links on our site, we may earn commission. 

Bex Hay interview: Co-founder of Amazon Anonymous explains why she's a thorn in the side of Jeff Bezos

The online retailer boss has Ms Hay, 25, to thank for prompting hundreds of thousands of people in the UK to say they’ll boycott his company

Katie Grant
Saturday 03 October 2015 09:14 BST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Bex Hay has been a thorn in the side of the Amazon chief executive Jeff Bezos for two years – and she has no plans to ease up on him. The online retailer boss has Ms Hay, 25, to thank for prompting hundreds of thousands of people in the UK to say they’ll boycott his company.

In 2013, Ms Hay and two friends launched a petition calling on the US company to pay its workers a living wage. Then they set up a group, Amazon Anonymous, to organise a boycott of the e-commerce giant, moving some customers to shop elsewhere. “That was a first step for us. We’re planning on going bigger this year,” says Ms Hay.

About 40,000 people pledged to boycott Amazon last Christmas; that figure has climbed to 200,000, she says, following the publication in August of a New York Times exposé into the company’s working practices. Ms Hay, from south London, saw public interest swell. “We had 85,000 people in the UK sign our petition in two days,” she said. “We will be looking to mobilise them all this year. One of the best indications for me that these campaigns can have an impact was when Amazon agreed to pay corporation tax in May.

A few years ago that would have been unimaginable; it’s a sign they can change.”

“Boycotting is one tactic – a personal action, but we will also look to unite people who want to take action together,” she added, citing small bookshops and businesses who have allegedly been affected by Amazon monitoring how products performed on the website before undercutting them and sourcing their own suppliers.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in