Morrisons and Deliveroo now delivering alcohol across the UK in under 30 minutes

There are 130 stores taking part in the initiative

Olivia Petter
Tuesday 05 May 2020 09:16 BST
Comments
(Getty Images)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Morrisons and Deliveroo have joined up to offer home deliveries in as little 30 minutes.

Customers will be able to order from more than 100 essential items, including groceries, household items and alcoholic beverages.

There are 130 stores across the UK taking part in the scheme, from those in Glasgow to Plymouth.

Delivery costs £4.99 and there are limits imposed on how much of one particular item you can buy in order to prevent stockpiling.

Ajay Lakhwani of Deliveroo said: “We are pleased to play our role in making sure households have access to everything they need and want as they keep safe at home.”

But Deliveroo and Morrisons aren’t the only service providers for on-demand alcohol delivery.

In cities, there are a growing number of apps offering the same, such as Wineapp, which offers 30-minute delivery of more than 700 beers, wines and spirits to residents in central London.


Since the lockdown was imposed, Wineapp’s daily sales have surged by 1,600 per cent and the company is approaching a seven-figure revenue as a result of its success.

Founder Marco Nardone told The Independent that the app is selling roughly 5,000 bottles of wine a day.

“We were extremely lucky to be well-positioned for lockdown with a custom-built app; it’s allowed us to instantly ramp up,” he added.

Last month, figures revealed that one in five people were drinking more than usual in lockdown.

Additionally, several mainstream alcohol retailers have reported a surge in sales.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in