Jammie Dodgers are now vegan, again, following recipe change
Biscuit recipe was changed in 2016 to include milk protein
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.Iconic British biscuit brand Jammie Dodgers has revised its recipe to make to be suitable for vegans – again.
Years ago, Jammie Dodgers were an inadvertently vegan product because of what they didn’t contain. However, in 2016 Burton’s Biscuits, which makes the sweet treat, added milk protein, meaning vegans were no longer able to consume them with a clear conscience.
At the time, the company said it made the addition to “improve flavour and texture” and was part of an overhaul that would also see the sugar content reduced by 22 per cent.
Now, the shortcake biscuits are going vegan again and this time, the change is permanent.
Announcing the news on Instagram, the brand wrote: “NEWS FLASH. Now EVERYONE can enjoy Jammie Dodgers.
“Our new recipe tastes just as good but is now 100 per cent plant based. Vegans rejoice and tag a pal that will defo want a pack below!”
Kate Needham, marketing director at Burtons Biscuits, also confirmed the news in a statement to Vegan Food & Living, saying: “We have listened to our biscuit fans and are pleased to announce that we’ve moved once again to a dairy-free recipe.
“Family fun is at the Jammie heart of our brand, so it’s important to us that the whole family – and families of all lifestyles – can share a pack. Thanks to the new recipe, we’re happy that will now be more possible.”
In addition to the recipe change, Jammie Dodgers have also been given a makeover. The new biscuits will now come in darker packaging so they can be easily identified on supermarket shelves and will also feature the slogan: “No Nasty Stuff! We’re Jammie Enough!”
The news has been welcomed by biscuit lovers on social media, with one person writing: “Ohhhh dayum, gonna get me some Jammie Dodgers!”
Another person agreed, commenting: “Yessss!!! So happy about this. Tea breaks are back!”, while a third added: “The best news EVER! Thank you for this.”
The vegan-friendly biscuits will be available to buy in stores across the country from 13 July in both standard and mini-sized packets.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments