Facebook beauty brands: most popular skincare
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.There is no other field in beauty that makes as many promises: skincare has to accomplish a lot to justify the sometimes astronomical prices. What better way to guide you through your shopping than to trust fellow consumers? Here are the top ten skincare brands, based on Stylophane's Facebook Index.
It is striking that those labels emphasizing their organic procedures are doing particularly well right now: six of ten brands have made their eco-conscious philosophy part of their identity, including Carol's Daughter (leading the pack), Burt's Bees, Philosophy, Origins, L'Occitane, and Pangea Organics.
Also, it is interesting how - just as in fashion - the labels generating the most 'hype' fail to prove popular with the masses: La Prairie, for example, is not included in the list and with just over 2,000 fans barely makes the Silver category on the index, which could have something to do with the label's price tags of up to $1,000.
Here is the top ten of most-followed skincare brands:
1) Carol's Daughter (211,572 fans)
2) Clinique (84,625 fans)
3) Burt's Bees (81,655 fans)
4) Philosophy (43,594 fans)
5) Clarins (18,632 fans)
6) Origins (17,662 fans)
7) L'Occitane (13,025 fans)
8) Perricone MD (9,987 fans)
9) Pangea Organics (5,780 fans)
10) Murad (4,551 fans)
Divided into four categories (Platinum: more than 100,000 fans, Gold: 10,000 - 100,000, Silver: 1,000 - 10,000, Bronze: 10 - 1,000), Stylophane's rankings are updated daily (and expressed in graphs), and new brands can be added upon request.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments