Kim Kardashian denies allegations of cultural appropriation over Kimono shapewear line

'I understand and have deep respect for the significance of the kimono in Japanese culture'

(Kevin Mazur/Getty Images for The Met Museum/Vogue)

Kim Kardashian West has denied allegations of cultural appropriation after her new shapewear line, named Kimono, was labelled offensive by critics.

The reality television star announced the collection of nude-coloured underwear on Tuesday and swiftly faced a backlash on social media, with people pointing out that a kimono is the name of a traditional Japanese robe.

Now, the 38-year-old has responded to the criticisms in a statement provided to The New York Times, in which she claims the name was an intentional “nod to the beauty and detail” that goes into making a traditional kimono.

Kardashian West added: “I understand and have deep respect for the significance of the kimono in Japanese culture.

“My solutionwear brand is built with inclusivity and diversity at its core and I’m incredibly proud of what’s to come.”

The businesswoman added that she has no plans “to design or release any garments that would in any way resemble or dishonour the traditional garment”. Nor does not intend to change the name of the brand in light of the backlash.

The kimono is a traditional robe that has been worn in Japan for centuries and typically features long sleeves and a sash called an “obi”.

According to the Victoria and Albert Museum, the garment was originally worn by commoners in Japan and as an undergarment for members of the aristocracy.

By the 16th century, it had become a widely-worn item of apparel for all classes.

It’s not the first time Kardashian West has been accused of cultural appropriation.

In April she attended husband Kanye West’s “Sunday service” performance at Coachella wearing what several people identified as maang tikka, a traditional Indian head ornament, prompting accusations that she had appropriated Indian culture.

Last year, the reality star was criticised for donning a braided hairstyle which she described as “Bo Derek braids“, taking inspiration from the 1979 Bo Derek film 10.