Glastonbury 2024

Bucket hats and Barbour: Something has changed at Glastonbury and it’s working wonders

Glastonbury’s glam squad has ditched many of festival fashion’s stereotypes in favour for a subversion of the wholesome countryside aesthetic. Olivia Petter, who’s at Worthy Farm herself this year, is a fan

Saturday 29 June 2024 18:09 BST
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Festival fashion is a risky business. The cliches are almost impossible to avoid: flower crowns, glitter face paint, anything soaked in sequins. You’re unlikely to see any of the cool crew – your Kate Mosses, your Sienna Millers – donning such gaudy garb. This year, though, something has changed. Because this year’s Glastonbury glam squad has reverted to sartorial stereotypes, and it’s working wonders.

The standout piece you need to blend in? A Barbour jacket. Yes, those waxy khaki jackets you usually see on Sloanes and farmer’s daughters. Personally, I’ve always loathed the things, relegating them to a crowd of signet-ring-wearing, standard-shooting-weekending poshos who don’t know how to dress themselves.

They are a countryside staple, of course, but not typically for Glastonbury-goers, who hardly ever look farm-ready. This year, though, that changed as the brand hosted a pre-festival party for a selection of A-listers, with everyone from Sienna Miller and Alexa Chung to Gemma Chan and Dominic Cooper sporting the humble outerwear item.

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