Bring back... Velcro plimsolls

Mike Higgins
Tuesday 17 February 1998 00:02 GMT
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Think of this as a radical gesture, a call to legs. In the world of the pounds 120 trainer, the Velcro plimsoll - no "trainer" pretensions here, thank you - deserves resurrection, less as footwear, more as a polemical statement.

For most of the 1990s, those dark satanic mills of the trainer revolution, Nike, Adidas and Reebok, have subjugated the nation's feet to their pedal yokes. Children walk the streets of this country benighted in the belief that nothing less than the most baroque footwear monstrosities will cut it in the playground. Even those stalwarts of the sneaker's golden days, the timeless Dunlop Green Flash, have prostituted themselves in pursuit of the sneaker pound, encouraging that other old faithful, Patrick, to udergo a po-mo makeover.

Not so that Adam of footwear Eden, the Velcro plimsoll. Cheap, honest and with an endearing lack of faith in laces, the Velcro plimsoll didn't attempt to hide its obvious redundancy behind a multi-billion dollar international marketing campaign - it was to the "leisure shoe" what the Sinclair C5 was to personal transport.

But that's not the point. Only wholesale consumer investment in this, surely the most ghastly footwear ever pulled over a sock, can topple the sneaker elite. Only as plimsoll Luddites can we hope to expose the air bubbles, the pumps and all the other trainer gimmicks for the spinning jennies that they are. The Velcro plimsoll is dead! Long live the Velcro plimsoll!

Mike Higgins

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in