Why surging Ocado is proving very hard to like

The company has paid its CEO £59m and patted itself on the back despite letting some of its customers down, writes James Moore

Ocado is Britain’s top online grocer and tech company (Getty)

Ocado is not only Britain’s fastest-growing grocer, it’s the nation’s top tech company too, a prancing pony of the pandemic that’s just reported a 40 per cent retail sales surge for the second quarter of the year.

With its specialism in online food delivery, the company’s retail arm, now a joint venture with M&S, fortuitously found itself in the perfect position as Covid-19 struck.

But it has made itself very hard to like in the process and some of its problems are entirely self-created.