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Claudia Winkleman’s best outfits from The Traitors so far – and how to recreate them

Claudia Winkleman’s stylist tells Daisy Lester that the looks have “definitely got more of a punk flavour this year”

Wednesday 08 January 2025 22:23 GMT
Episodes will air on Wednesday, Thursday and Friday during January
Episodes will air on Wednesday, Thursday and Friday during January (BBC/Studio Lambert)

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Thanks to its perfect blend of game playing in pursuit of prize money, high-stakes drama, psychological warfare, crying (a lot of it) and contestants unlike those usually found on reality TV shows (we’re looking at you, Love Island), The Traitors is a huge hit for the BBC.

It’s now officially back on our screens, with season three dominating WhatsApp groups and social media feeds once more. But as well as game playing and divisive characters, it’s Claudia Winkleman’s aspirational knit-heavy wardrobe that steals the show.

Fans of The Traitors tune in just as much for her covetable style as for the programme itself. The Winkleman effect has caused myriad pieces to sell out (see that chunky red jumper she wore in season two). With the help of her stylist Sinead McKeefry, the presenter has carved out a niche for herself – think monochrome separates, fingerless gloves, boxy silhouettes and oversized fits.

Speaking to The Independent, McKeefry said: “Claudia has a great sense of style. Her signature fringe and her influences are old rock, like Patty Smith... she brings some natural edge to each look.” As for what we can expect in later episodes, McKeefry tells us it’s “definitely got more of a punk flavour this year. We’ve gone more gothic and there’s plenty more dramatic moments yet to come.”

A classic Winkleman look, featuring a tweed blazer, black leggings and ankle boots
A classic Winkleman look, featuring a tweed blazer, black leggings and ankle boots (BBC)

Favouring chunky wool, tweed and velvet fabrics, Winkleman’s wardrobe perfectly complements the moody feel of the show, from the gothic Scottish castle to the tense roundtable setting. “The evening look is all about velvet, devoré fabrics and more shirting. It says ‘evening’ but it’s quite masculine,” McKeefry says. “The looks can hold their own against tense moments where Claudia is listening to all of them throw each other under the table. It suits the drama to have dark colours and velvets.”

If you were a fan of Claudia’s now-iconic “funeral” outfit in last year’s series, McKeefry has good news. “We’ve taken a lot of inspiration from Claudia’s funeral look, and run with it this year.”

The styling once again favours a high-low approach. “If you’ve got more heavyweight and investment items, then they can naturally elevate something that’s from Amazon. We do use some designers, and then we use them to elevate something from Zara or a Spanx legging.” Claudia’s signature red leather gloves are just £24.99 from Amazon while pieces from affordable names like Jigsaw and Sister Jane appear in the new series.

The country blazer is elevated by a frill blouse
The country blazer is elevated by a frill blouse (BBC)

So, if Claudia Winkleman’s looks on The Traitors are on your 2025 mood board, I’ve found all her looks so far on season three of the show – plus, the high street alternatives.

Episode three

For the mission in episode three of The Traitors, McKeefry styled Claudia in an entirely Connolly look. The statement grey trench coat, grey cashmere crew neck (£1,500, Connollyengland.com) and punk-inspired tartan green trousers (£650, Connollyengland.com) are a high-fashion take on country dressing.

For those shopping on a smaller budget though, this dogtooth Hush grey coat (£145, Hush.co.uk), Cos cashmere knit (£150, Cos.com) and Sezane tartan green trousers (£125, Sezane.com) will help you replicate Claudia’s rural-chic look.

A classic Claudia look, the presenter nailed high-low dressing. Combining a high street black blazer from Jigsaw (£110, Jigsaw-online.com) and Spanx leggings (£68, Harrods.com) with a Devore blouse from The Vampire’s Wife and statement black Bottega boots, the look perfectly suits the drama of the round table. This pair of chunky boots from Asos (£51.99, Asos.com) will achieve a similar elongating effect while this lacy black blouse from Mint Velvet (£65, Mintvelvet.com) is an affordable way to channel The Vampire’s Wife.

Episode two

No stranger to a statement knit, Claudia wore a jumper from Japanese menswear label Kapital (£455, Libertylondon.com)with a pair of Holland and Cooper faded biker jeans (£145, Hollandandcooper.com) and Dr Marten chunky brown ankle boots in episode two of season three. The fair isle design is timeless while the skeleton detailing adds some edge. With the designer jumper setting you back more than £400, opt for this more affordable jacquard cardigan from H&M (£27.99, Hm.com) or this brown fair isle knit from Asos (£32.99, Asos.com). Size up for an exaggerated fit à la Winkleman.

Episode one

In the opener of season three, Claudia is back in one of her most signature looks. McKeefry styled the statement black wool cape (£730, Luxuryfamilyaffair.com) from Luxury Family Affair from season two with a pair of leather red gloves. Get a similar look for less with Cos’s elegant merino wool cape (£135, Cos.com) and Accessorize’s leather fingerless red gloves (£11, Accessorize.com).

(BBC)

A classic Winkleman look, episode one saw the presenter opt for a countryside-chic herringbone blazer from Holland & Cooper (£549, Hollandcooper.com). Keeping the colour palette moody, the blazer was styled with a black skin-tight turtleneck, black leggings and black suede ankle-heeled boots. Achieve a similar vintage-inspired look with a checked wool blazer by Joules (£149, Marksandspencer.com), H&M’s wool-blend style (£80, Hm.com) and an & Other Stories’s houndstooth blazer (£175, Otherstories.com).

This French designer bag is back in vogue – and it’s more affordable than you’d think

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