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The latest launch promises a skin-perfecting finish without the weight of a foundation
Since Rihanna launched Fenty Beauty in 2017, it has been a real disruptor in the beauty industry, challenging other brands to look at their own poor shade ranges by releasing inclusive lines to boot.
Supported by business conglomerate LVMH, the brand set out to diversify the beauty world by creating a new standard of inclusivity. It kicked off by launching 40 shades of its coveted pro filt’r foundation, as well as its stunna lip line. Shortly followed by concealers, other lipsticks and highlighters in 2018, the singer was setting an agenda that rivalled long-standing beauty houses.
The latest launch from the make-up powerhouse is its ease drop blurring skin tint. As the brand’s first light-to-medium coverage complexion product, the tinted moisturiser is its lightest base so far. It claims to deliver Fenty Beauty’s famous flawless filtered effect you’ll recognise from the rest of the complexion range, but with a new type of coverage and finish – proving the brand’s “beauty for all” ethos remains strong.
The tinted moisturiser has enjoyed somewhat of a renaissance this year, with brands launching new formulas thick and fast. This is likely to relate to our new working from home habits, but the no make-up make-up look usually becomes popular again by the time spring rolls round. They are great if you prefer a lightweight feel and subtle coverage, with some providing skincare benefits too.
The competition is strong, but Fenty Beauty’s new launch stands out on the inclusivity front. Compared to Glossier’s perfecting skin tint of 12 shades, Nars’s pure radiant tinted moisturiser in 13 shades and Laura Mercier’s tinted moisturiser in 20 shades, the blurring skin tint boldly showcases 25 shades that perfectly match the brand’s foundation range.
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With such an impressive colour range and pore-perfecting, blurring claims – we had to put the new launch to the test. Judging it on application, how comfortable it felt to wear, its durability and price point, read on for our review of the complexion product.
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