Gigi Hadid, Emily Ratajkowski and Hailey Bieber all love this bag brand that’s under £100 on Amazon

JW PEI has landed on Amazon and our fashion editor shares her favourite styles below

Lauren Cunningham
Monday 23 October 2023 16:28 BST
Amazon stocks almost every colour of our favourite JW Pei bag styles
Amazon stocks almost every colour of our favourite JW Pei bag styles (iStock/The Independent)

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Typically, when spotting a famous face toting around a new accessory, it comes with a luxury logo. Chanel boy bags, Hermes birkin’s and Saint Laurent satchels are just some of the high-priced picks celebrities have a particular penchant for. But there is one A-lister beloved brand with a much more purse-friendly price point, and it’s now available on Amazon for under £100.

Known for its small size, bright and bold shades and striking shapes, JW PEI is the Los Angeles-based accessories label to know and we’ve just spied it on the online e-tailer in a whole host of colours.

Spotted on the arms of Gigi Hadid, Irina Shayk, Megan Fox, Emily Ratajkowski and Hailey Bieber (to name but a few), the faux leather bags look much more expensive than their under £100 price tag.

Favourite styles include the Gabbi ruched hobo handbag, Lily shoulder bag purse and slightly more expensive Joy shoulder bag. All of which make the perfect accessory for an evening out, everyday go-to or special occasion find. Plus, they also make for failsafe Christmas gifts for any fashion fan.

Our fashion editor has made an edit of their favourite JW PEI finds below so you can get the celebrity-approved look for less.

JW PEI women's Gabbi ruched hobo handbag: £89, Amazon.co.uk

(Amazon)

There are more than 30 colours of the JW PEI Gabbi ruched hobo handbag on Amazon right now, spanning every shade from silver studded black to this Bottega-inspired green style, meaning there really is something to suit everyone. Measuring 24.5cm by 13cm it is on the smaller side, but your phone, keys, cards, airpods and handful of other essentials will slot in safely. We love the ruched handle and suggest going for a bright and bold shade to liven up your winter wardrobe.

Buy now

JW PEI Carly saddle bag: £112.50, Amazon.co.uk

(Amazon)

Half-moon bags are becoming increasingly popular thanks to their chic yet standout style. In a classic black shade, this saddle bag will work for every occassion, from office outfits and weekend looks to special occassion styling. Crafted from recyled nylon and faux leather with a fully recycled plastic lining, it’s suitable for vegans and looks incredibly luxe. There’s even a full zip closure too, making sure your belongings are nice and safe inside.

Buy now

JW PEI women’s Eva shoulder handbag: Was £65.88 now £59, Amazon.co.uk

(Amazon)

For those who like animal prints, the JW PEI Eva shoulder bag plays around with croc-patterned embossing on its faux leather fabric. Again, the lining is made from recycled plastic, making the entire bag vegan-friendly despite it’s outward appearance. This light yellow shade is quite the standout style and we think the shorter handle makes it perfect as a party piece.

Buy now

JW PEI women’s Joy shoulder bag: £127.03, Amazon.co.uk

(Amazon)

If you’re after a larger, everyday bag, JW PEI’s Joy may be just what you’re after. Measuring in at 26.5cm by 14.5cm, it’s slightly longer than most of the brands other styles, meaning you can store more everyday essentials (or not so essentials) inside. We’d recommend this brown shade for a sleek, chic accessory that will work with almost every outfit. However you can also get the style in bright pink, green or blue, if you’re looking for something more standout.

Buy now

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