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Michael Jackson’s Neverland Ranch sells to billionaire for $78m less than 2016 asking price

Named after Peter Pan, the ranch once featured a zoo, a ferris wheel and a pirate ship

Adam White
Friday 25 December 2020 09:44 GMT
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Michael Jackson performs at Super Bowl 1993
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Michael Jackson’s Neverland Ranch has sold to a billionaire for $22m (£16m), which is $78m (£57m) less than its 2016 asking price.

The 2,700-acre property in Los Olivos, near Santa Barbara, was bought by Ronald Burkle, a billionaire businessman specialising in the mergers and acquisitions of US supermarkets.

Burkle paid $22m (£16m) for the property, The Wall Street Journal reports, which is significantly less than previous asking prices for the ranch.

In 2016, Neverland Ranch was put up for sale for $100m ($73m). A year later, its price had dropped to $67m (£49m). In 2019, the asking price had fallen even further to $31m (£22m).

Burkle reportedly views the ranch as a “land banking opportunity”, having chosen not to open up a new branch of the private members club Soho House near an adjoining lake to the ranch.

Jackson bought the property in 1988, naming it “Neverland” after the magical kingdom in Peter Pan, about a boy who never grows up.

Jackson turned the ranch into his own private amusement park, building three railroads on the property, an electric train with 100 feet of track, and a ferris wheel. Other highlights included a pirate ship, a roller coaster, bumper cars and an arcade.

In the wake of Jackson’s death in 2009, the amusement rides and many of the animals that lived on the ranch were removed.

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