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Kendrick Lamar 'King Kunta' music video sees chart-topper go back to his Compton roots

The rapper shared the upbeat video with fans in New York's Time Square

Jess Denham
Thursday 02 April 2015 11:45 BST
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Kendrick Lamar dance in Compton in the music video for 'King Kunta'
Kendrick Lamar dance in Compton in the music video for 'King Kunta' (Kendrick Lamar)

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Kendrick Lamar has paid homage to his hometown of Compton in the new music video for rumoured next single “King Kunta”.

The Californian hip-hop artist revealed the clip on the Beats billboard in New York’s Time Square yesterday evening, as fans gathered on the sidewalk to watch it.

Lamar is seen driving through the Los Angeles County city, with some scenes filmed at the famous Compton Swap Meet discount store. His awesome dancing is back for this upbeat track and he’s enlisted the help of some homies, cool cars and motorbikes.

Lamar has promoted bestselling new album To Pimp A Butterfly before, when he performing a gig on a moving truck down LA’s Sunset Boulevard last week.

The 27-year-old dropped the record earlier than expected and it soon broke streaming records after earning rave reviews from critics.

Lamar told DJs recently that he worked with Prince in his Minneapolis recording studio but there was not enough time for them to complete collaboration.

“We was in the studio and we was vibing but we was pressed...for time,” he told Hot 97 radio station.

“He was breaking down some things that I need to consider in my career, just really taking control of your creativity. He gave me some real jewels about that.”

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