Letter: Fox and hounds

Paul Latham
Thursday 12 August 1999 23:02 BST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Sir: Your article correctly stated that the Advertising Standards Authority had criticised parts of our advertising, but failed to mention that it had rejected key complaints from anti-hunt groups in the same adjudication (report, 11 August). In two significant findings, the ASA agreed that it is acceptable for the Countryside Alliance to state that it is committed to animal welfare, and to affirm that its membership includes tens of thousands of workers in agriculture.

It is remarkable that the RSPCA has sought to draw attention to the ruling, as it simply serves to remind the public of the far stronger criticism that that organisation itself faced from the ASA in its November 1998 report, one of the issues raised in this latest adjudication.

The Countryside Alliance is more than happy for its claims to be examined by the ASA for factual accuracy and to correct them where they can be improved. By contrast the RSPCA, which has claimed it is "in a better position to judge what is cruelty than the members of the ASA", shows less regard for the advertising watchdog and would seem committed to continuing with misleading propaganda.

PAUL LATHAM

Senior Press Officer

Countryside Alliance

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in