Baby's eczema ‘cured’ by £7 Lush body cream, mother claims

'For anyone else having a hard time, it’s done the job for us'

Baby Cash had suffered with red and inflamed skin on his forehead since birth

A mother is claiming that her baby’s eczema has cleared up in just one week after using a best-selling body cream from high-street chain Lush.

Sarah Rudd, 36, from Poole in Dorset, shared pictures of her five-month-old son Cash on Facebook showing just how red and inflamed the skin on his forehead had become.

The mother-of-five explained that she had tried countless prescription medications including steroid cream hydrocortisone but nothing worked.

After begging friends for advice, Rudd was recommended Dream Cream by Lush and just seven days later was able to share snaps of baby Cash’s eczema-free skin.

Alongside the before-and-after images of her son, Rudd wrote: “Most of you saw he was a hot mess last month with the eczema he’d had since birth.... nothing we were prescribed worked, even hydrocortisone cream didn’t touch it.

“Tried dairy free formula, Dermol, Nizarol, Aveeno, Oilatum.... nothing made a difference. He didn’t sleep for 4 months because he scratched non-stop all night.

“After a shout out we were recommended Dream Cream by Lush and gave it a go; it’s transformed his skin and he’s now completely and utterly eczema free. For anyone else having a hard time, it’s done the job for us.”

The miracle cream, which costs just £6.95, contains soothing ingredients such as oat milk, rose water, extra virgin olive oil, organic cocoa butter, chamomile, tea tree and lavender oil.

"For me it's what the whole business is about, to deliver effective product that does a little more than it says on the pot," said Mark Constantine, Lush co-founder and managing director.

Interestingly, Rudd isn’t the only person to endorse the healing properties of this bargain cream.

The product Rudd used on her son's skin was Lush's Dream Cream which costs just £6.95 (Lush)

On the Lush website, another mother left an impressive review of Dream Cream claiming that it too helped heal her baby’s eczema.

“I have been searching for a cream for months for my six-month-old baby’s eczema and dry skin and saw this recommended on a forum/discussion board,” she wrote.

“We were at our wits end and didn't know where to turn after all the doctors creams had failed.

“I was sceptical about Dream Cream but had read the other brilliant reviews. They are well deserved. Within 24 hours his skin was much improved after morning and night applications.

“3 days later you couldn't tell he had eczema and all his dry flaky skin had gone. 5 days later his skin is silky smooth, baby soft for the first time and almost impossible to see where his eczema was.”