Joy: Jennifer Lawrence reminds fans 'the world owes us nothing' in empowering new trailer

Joy is already being tipped as an Oscars contender

Jennifer Lawrence as businesswoman Joy Mangano in David O Russell's Joy (20th Century Fox)

Jennifer Lawrence is back and meaning big-time business in the new trailer for Joy.

The Oscar-winning actress takes the lead in David O Russell’s movie about the fiercely determined single mother of three who became the founder of a billion dollar empire after creating the Miracle Mop.

It is Joy’s strength of character and powerful imagination that carries her through a storm of betrayal, treachery, strained family relationships and the merciless world of commerce as “allies become adversaries and adversaries become allies”.

This is story of loyalty, love and deeply-entrenched personal values. “I want you to remember something because a lot of times people get nice things and they start to think differently.,” Joy tells her daughter Christie.

“We got here from hard work, patience and humility, so I want to tell you: Don’t ever think that the world owes you anything, because it doesn’t. The world doesn’t owe you a thing.”

Inspired by the real-life experiences of Joy Mangano, Joy crosses four decades of her life from the ages of 10 to 40.

Robert De Niro, Bradley Cooper, Edgar Ramirez, Isabella Rossellini, Diane Ladd and Virginia Madsen also star in Joy, arriving in UK cinemas on 1 January 2016.