Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Royal baby: OK! apologises to readers following calls to boycott magazine over 'Duchess of Cambridge diet'

 

Heather Saul
Thursday 25 July 2013 11:08 BST
Comments
Prince William and Catherine the Duchess of Cambridge hold the Prince of Cambridge as he makes his first public appearance
Prince William and Catherine the Duchess of Cambridge hold the Prince of Cambridge as he makes his first public appearance (AP)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Women across Britain are being urged to boycott OK! magazine, after it printed a souvenir edition just hours after the Duchess of Cambridge gave birth promoting an "exclusive duchess and diet shape-up plan".

The controversial cover of their 30 July issue featured an "exclusive" chat with Kate's personal trainer, followed by the quote: "She's super fit - her stomach will shrink straight back", after the Duke and Duchess had appeared outside St Mary's Hospital to greet the media with their new-born son, Prince George Alexander Louis.

The front cover, which also advertised a "Duchess diet and shape-up plan" inside for readers, was received by wide-spread anger from the public and parenting groups.

After an image of the cover was tweeted, TV and radio presenter Katy Hill immediately reacted and led calls to boycott the magazine using the hashtag #DontBuyOk. She also posted a picture of herself on Twitter, two months after giving birth.

A backlash against the magazine’s cover quickly ensued, with people describing it as "tasteless", a "disgrace" and "vile" for discussing the Duchess’ weight just a day after she had delivered her son.

Ms Hill later tweeted "AMAZING! Hope magazines listen to us now”, as tweets supporting her campaign were posted from across the world.

Katy Hill posted this picture on Twitter in response to OK! magazine's front cover
Katy Hill posted this picture on Twitter in response to OK! magazine's front cover

The magazine's parent company Northern & Shell quickly released a statement in response to the backlash. A statement published in The Guardian read: "Kate is one of the great beauties of our age and OK! readers love her. Like the rest of the world, we were very moved by her radiance as she and William introduced the Prince of Cambridge to the world. We would not dream of being critical of her appearance. If that was misunderstood on our cover it was not intended.”

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in