Media market to hit £59.6bn
The entertainment and media market in the UK will grow to £59.6bn in 2015, ushered in by the "golden age for the digitally empowered consumer", according to PricewaterhouseCoopers.
In a report released today, the accountancy group will say that the industry bounced back in 2010 from a decline a year earlier, with growth of 3.2 per cent.
It predicted the market would then grow by a 3.7 per cent compound annual rate between 2011 and 2015 on demand for "digital experiences". Phil Stokes, head of entertainment and media at PwC, said: "The coming five years will see digital technologies progressively increase their influence across the industry."
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