The most popular millennial wedding trends, according to a new survey

Millennials spend more on their weddings than any previous generation

Chelsea Ritschel
New York
Monday 29 October 2018 23:41 GMT
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These are the most popular millennial wedding trends (Stock)
These are the most popular millennial wedding trends (Stock)

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Millennial brides are opting less for tradition and more for technology when it comes to wedding planning, according to a new survey.

To find out which wedding details are most important to millennial brides, Dealspotr Influencer Marketplace polled 500 millennial women aged 25 to 34 about their wedding plans - and found that the generation of brides is replacing some old-fashioned bridal traditions with other, more technologically-savvy ones.

According to the survey, 25 per cent of brides created or will create a Snapchat geofilter - and 37 per cent plan to use an Instagram wedding hashtag to keep track of pictures uploaded to social media.

Millennials are splurging on videographers as well, to ensure that there is not a single moment of their weddings that goes unrecorded - with many opting for wedding videos that play like a highlights reel.

Technology has also changed the way guests are invited to millennial weddings, with just half of brides still using physical save-the-dates - and the rest relying on virtual invites.

And for many brides, the wedding planning starts on social media - with 25 per cent of millennials revealing they use Instagram to find wedding vendors.

To ensure an Instagram-worthy wedding, millennials have placed a large importance on the location of the venue - with location the most important factor apart from price.

Ultimate 'bridezilla' spends over £100,000 on wedding dresses and five ceremonies

Unsurprisingly, this shift to weddings worthy of social media-envy doesn’t come without a hefty price tag - as millennials now “spend more on weddings than any generation before them,” with an average millennial wedding costing $36,000

Other trends now seen as outdated include wedding favours and wedding registries - with less than half of brides opting to include either.

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Additionally, weddings have also become more secular affairs, with the survey finding that the majority of brides, 62 per cent, are choosing to forgo religious weddings in favour of non-denominational ones - and only 42 per cent of brides want a bachelorette party.

As social media takes priority on the big day, brides are opting for picture-perfect weddings instead of traditional ones.

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