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Elizabeth Taylor's 'White Diamonds' tops global celebrity scent list

Relax News
Tuesday 05 January 2010 01:00 GMT
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According to a bestseller ranking sent to Relaxnews by research company Euromonitor, Elizabeth Taylor's White Diamonds was the global top-selling celebrity fragrance in the year of 2008.

The iconic Hollywood actress's perfume is followed by tennis player Gabriela Sabatini's eponymous scent and Sean John's Unforgivable. The latter seems to be continuing that lucky streak of his since his latest fragrance, I Am King, sold out in 16 minutes on US online shopping site HSN in December.

Céline Dion's signature scent, Jennifer Lopez' Glow by J-Lo, and Lovely by Sarah Jessica Parker take up the next spots. Lopez has announced a second follow-up to Glow for February: after My Glow, the popular perfume will come back as a fruity-floral version called Blue Glow. Parker is also preparing another fragrance launch this year: prior to the premier of her Sex and the City movie sequel in May, SJP NYC will be released this February.

The final two spots of Euromonitor's list of bestselling celebrity perfumes in 2008 went to Curious by Britney Spears (she just released her Circus Fantasy fragrance) and another Jennifer Lopez scent: Still.

Beauty giant Coty is behind half of these top-sellers (Jennifer Lopez, Céline Dion, Sarah Jessica Parker) but the most popular celebrity fragrance of all time (White Diamonds has topped the rankings since its release in the early 1990s) is the work of Elizabeth Arden.

Interestingly, six of the eight scents listed by Euromonitor correspond with the researchers' US list released in late December.

The biggest celebrity perfume launches scheduled for 2010 include the first scents by Eva Longoria, Beyoncé, Kim Kardashian, Rihanna, Kanye West, and Fergie from the Black Eyed Peas.

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