Topshop to launch a striking jewellery collection in support of the Eliminate Domestic Violence charity

The leading high-street jewellery brand join forces with designer Solange Azagury-Partridge to launch an impactful collection to raise awareness of violence against women

Linda Sharkey
Thursday 06 November 2014 13:02 GMT
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The pendant appears to be the silhouette of a woman on her knees, in fetal position, with her head in her hands
The pendant appears to be the silhouette of a woman on her knees, in fetal position, with her head in her hands

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Fine jewellery designer Solange Azagury-Partridge has designed an exclusive collection for Freedom at Topshop in support of the charity Eliminate Domestic Violence.

The four-piece collaboration consists of gold and silver plated pendant necklaces and earrings of what appears to be the silhouette of a woman on her knees, in fetal position, with her head in her hands. The design is delicate, but impactful as it symbolises Solange’s message of female empowerment.

The pieces are priced at £20 for the necklace and £16.50 for the earrings with 50 per cent of the proceeds donated to the charity EDV.

This year the fashion industry has stepped out against the social problem that affects so many women worldwide. Vogue Italia, for example, made the decision to feature violence against women as the cover story of its April edition with graphic images that felt like a blockbuster horror.

When speaking about the controversial shoot, the publication’s editor Franca Sozzani told The Independent: “It was not against men, it's about the fact that women have to be defended. And a lot of people are already doing something, because I know that even some other people in fashion are really committed to defending women and raising awareness, to empower women.”

Life and death: a striking image from the April issue of 'Vogue Italia'
Life and death: a striking image from the April issue of 'Vogue Italia' (Steven Meisel)

With numbers of domestic violence cases growing, it’s comforting to see the attention it’s receiving. According to Women’s Aid one incident of domestic violence is reported every minute and “two women a week are killed by current of former male partner”.

Designer Solange, who is an advocate of Women’s Right’ organisation, said: “These delicate pieces embody the complexities and emotion felt worldwide in the endeavour to eliminate abuse in all its’ forms… The jewellery sits close to ones’ heart to symbolise a united front in fighting the unjust and wrongful violence on women and girls everywhere.

“It's a strong image for that very reason. And that's the strength behind this collection which is purposefully designed to be impactful, to make one take notice and face up to the reality of the hurt felt by the abused in our society.”

Solange is an award-winning jewellery designer and former Creative Director of Boucheron, while Freedom at Topshop is one of the biggest jewellery high-street brands in the UK, selling one item per second, meaning this is a strong partnership to raise funds and awareness.

Founder and Patron of EDV Global Foundation the Rt Hon Baroness Scotland, QC said: “We are thrilled to be working with Freedom at Topshop and Solange Azagury-Partridge on this exciting collaboration. Everyone that wears this special piece will be joining us in working to end violence against women around the world.”

The collection launches exclusively online at Topshop’s website on 25 November.

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