Online designer store Net-à-Porter's acclaimed shopping app is in for some serious competition from the more affordable e-tailer Asos, whose iPad app launches internationally August 5.
Free to download, the new app lets you browse and shop directly from fashion editorials, very similar to Net-à-Porter's: the new "Girls of Summer" edition of Asos's digital magazine features actresses and it-girls Zoe Kravitz and Jennifer Lawrence modeling the e-store's clothes, all available via click-through. In addition, the app will come with trend reports, styling tips, as well as video and 360-degree views of all items.
Both Android and iPhone versions are scheduled to launch by the end of this year.
Subscribe to Independent Premium to bookmark this article
Want to bookmark your favourite articles and stories to read or reference later? Start your Independent Premium subscription today.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies