SuperGroup's reboot puts it back on trend
Investors piled back into SuperGroup yesterday after the fashion retailer said it had "rectified" an IT glitch that left it out of stock in the autumn and dented its profits.
The chief executive Julian Dunkerton also gave a cautious thumbs up to the high street review from Mary Portas, particularly her recommendation to encourage markets in town centres.
Shares in SuperGroup, which owns the Superdry and Cult clothing brands, soared by 36p to 538.5p, continuing the rollercoaster ride since it floated at 500p in March 2010. The retailer's interim profits fell by 4 per cent to £13m, after a calamitous integration between its warehouse systems and main computers in August hit sales.
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