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6 best freckle pens to achieve Hailey Bieber’s ‘strawberry’ make-up look

Spotted on TikTok and used by Hailey Bieber, freckle pens give a look you won’t want to miss

Sabine Wiesel
Thursday 17 August 2023 15:24 BST
The internet is full of ways to fake freckles but these pens are the closest to the real deal
The internet is full of ways to fake freckles but these pens are the closest to the real deal (The Independent )
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It’s official, freckles are fashionable. Whether you’re blessed naturally from your family’s gene pool and want to highlight them, or you need to fake a constellation get on board the 2023 sun-kissed beauty trend with the latest faux freckle pens we’ve tried and tested.

Once upon a time, we’d have covered our freckles up under foundation, but make-up artists such as Katie Jane Hughes or Nikkie de Jager from NikkieTutorials have shown us that they can make a complexion look fresh and youthful. Hailey Bieber has even jumped on the trend, posting a TikTok to help others get her “strawberry” make-up look that includes faux freckles. Just like bronzer, freckles warm a complexion, even when there’s little sun to be had as we go into autumn.

From long-stay liquid lipsticks to brow pens and everything in between, the internet is awash with different ways to fake freckles. But for the most realistic finish, we found you should turn to the new crop of pens and markers, specifically designed to dot on and emulate them.

These offer a softer, more natural-looking speckled finish than anything else on the beauty shelves or their virtual counterparts. Simple to use, faux freckle pens should be dotted on the bridge of your nose, cheeks or forehead where freckles naturally form. Pat or blend with your fingertips or sponge for a subtle effect, or leave to dry for a bolder look.

The key is to remember freckles are never uniform in shape or size or where they sit, so it doesn’t matter if you’re not precise. Use on bare skin or on top of your base and set with powder or setting spray if you have a combination or oily complexion for best results.

How we tested

We put the latest faux freckle pens to the test to see how well they fared at faking believable-looking freckles. To make our winning selection the product had to be effortless to use, look realistic in both finish and colour and be long-wearing.

The best faux freckle pens for 2023 are:

  • Best freckle pen overall – Jason Wu Beauty Jason the freckled boy faux freckle marker: £16.50, Beautybay.com
  • Best for subtle freckles – Lottie London freckle tint: £6.95, Feelunique.com
  • Best high street option – Missguided frecks appeal freckle pen: £8, Superdrug.com
  • Best for darker freckles – Barry M freckle paint: £4.99, Barrym.com

Jason Wu Beauty Jason the freckled boy faux freckle marker

Jason Wu Beauty Jason the freckled boy faux freckle marker.jpg
  • Best: Overall

You can get quite precise with the fine-tipped applicator, whether you want to draw on a cluster or apply delicate single spots here and there. Simply dot and if you’re fair like our tester, tap out with your fingertip after a few seconds to soften and blend. Leave on slightly longer for a bolder, darker effect. Fuss-free and effortless to use, this mimicked a soft but most importantly realistic freckled finish that has all-day staying power too.

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Lottie London freckle tint

Lottie London.jpg
  • Best: For subtle freckles

On first use, we thought this was going to be a tricky product to get the hang of, as the watery consistency makes it almost impossible not to draw on freckles with different strengths of pigment. Yet, we found this actually adds to the illusion of a realistic scattering of freckles that aren’t all the same colour naturally anyway. There’s a light or deep shade to pick from, we tried the one designed for fair skin where the key is to blend after just a few seconds to get a sheer, sun-kissed and very natural barely there finish.

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Freck OG faux freckle cosmetics

Freck.jpg
  • Best: For longevity

Just as the name suggests, this is the original faux freckle pen that started the trend. It’s tiny compared with the rest, which, in our opinion, is its downfall, too. Otherwise, it would go straight to the top of this round-up.

That being said, it might be small but it is also mighty. It’s a universal shade that the longer you leave on, the darker your freckles will go, although it’s still not suitable for darker skin tones – you’ll need to opt for the freck noir (£25, Beautybay.com). Expect it to be easy to use, mimicking buildable brown spots with a staying power that lasts until make-up take-off. It’s still hard to beat.

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Missguided frecks appeal freckle pen

Missguided.jpg
  • Best: High street option

Once you get past the fact that this looks just like a permanent felt-tip marker pen, you realise how effortless the thick nib makes application. The key with this one is to directly tap and blend, not giving it any time to dry and you’ll create the most believable finish. Unfortunately, there’s only one shade that’ll work for fair to medium skin tones and isn’t suitable for darker complexions.

  1. £8 from Superdrug.com
Prices may vary
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Lime Crime freckle pen

Lime Crime.jpg
  • Best: For redheads or fair skin tones

Reach for the “amber” shade of this freckle pen for sheer-toned freckles that will look soft and blend and blur naturally on to even the fairest complexion. There’s also a “cocoa” shade that draws on medium-toned beauty marks. The felt-tip pen makes light work of creating the finest freckles with a light hand, as well as more rounded pigment spots with more pressure – creating a natural asymmetrical real-looking finish.

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Barry M freckle paint

barry-m-freckle-paint-indybest
  • Best: For darker freckles

Turn to Barry M for the darkest faux freckles we put to the test, with two shades to choose from in its budget make-up collection. The first will suit those addicted to their fake tan and the second will work well on medium to deeper skin tones.

The tint is water-like, so the key to nailing a flawless finish with this one is to let it dry and then seal with a translucent powder or setting spray. Still, a great option when you consider the price.

  1. £4 from Barrym.com
Prices may vary
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The verdict: Faux freckle pens

Our best buy goes to the Jason Wu Beauty faux freckle marker for its versatility at creating different-sized freckles with as fair or strong a pigment as you’re in the mood for. If you want to try the trend for less to see if it’s for you, opt for the Missguided frecks appeal freckle pen.

Want to elevate your summer make-up look? Check out the 9 best lightweight foundations for sheer coverage and a natural glow

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