TED brings 'Ideas Worth Spreading' to worldwide TV stations for free

Relaxnews
Thursday 06 May 2010 00:00 BST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

TED, which has long been broadcasting its famous 18-minute inspiration talks on its website, announced at the Web 2.0 conference in San Francisco that it would bring the videos to broadcasters worldwide.

Launched May 4, the Open TV Project will enable countries with limited internet access to air the TED talks for free - and according to a statement released this week, "dozens of broadcasters" have already signed up for the service, with their collective audience numbers in the "hundreds of millions."

Nicoletta Iacobacci, Head of ITV & Crossmedia for the European Broadcasting Union whose members collectively reach 650 million viewers weekly, commented: "Their public-service approach is built around making the best knowledge and information available to vast audiences. As the largest association of television broadcasters in the world, the EBU is pleased to be entering into this partnership with TED and to participate in facilitating and encouraging the new global conversation."

TED said they would focus on partnerships with broadcasters in developing countries in Africa, Asia and Latin America where bandwidth is severely limited. Those countries where the Open TV Project is already in place include Argentina, Kenya, Uganda, Rwanda, Pakistan, the Philippines, Portugal, Sweden and the United States, among others.

The only requirements to run the talks are to keep them unedited, uninterrupted and commercial-free, while stations are encouraged to produce their own content to air alongside the videos.

More information can be found online at http://www.ted.com/tv.

Web 2.0 runs through May 6: http://www.web2expo.com/webexsf2010

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in