Celebrity Big Brother 2014 line-up: Kellie Maloney odds on favourite to win, alongside White Dee and Audley Harrison

Series seven of the hit reality show airs tonights at 9pm on Channel 5

Kellie Maloney, formerly known as Frank (Getty)

Transgender boxing promoter Kellie Maloney, Benefits Street’s White Dee, ex-Strictly dancer James Jordan and former The Only Way Is Essex star Lauren Goodger are among those reported to be entering the Celebrity Big Brother house tonight.

Series seven of the hit reality show airs tonight at 9pm on Channel 5, with viewers promised “countless twists, turns and tough tasks”.

Hosted by Emma Willis, Celebrity Big Brother is believed to be under fire by this year’s batch of contestants before they have even entered the house.

Producers’ late decision to book Maloney has caused pay disputes with the other celebrities, The Sun reports. She is believed to be receiving £400,000 to appear on the show, while US reality star and former Made in Chelsea socialite Stephanie Pratt is the next top-paid on £250,000.

Speculation is already rife over who will leave as victor, with Maloney the odds-on early favourite from the offset at an impressive 5/2. Formerly known as Frank, 61-year-old Maloney is undergoing gender reassignment and now lives as a woman.

Following hot on her tail is White Dee at 3/1, while retired boxer Audley Harrison is at 5/1, Gogglebox’s George Gilbey is at 6/1 and Hollywood actor Gary Busey is at 8/1.

Other celebrities expected to enter the fray include B*Witched singer Edele Lynch, Kelly Brook’s fiancé and one-time Gladiators star David McIntosh, Emmerdale actress Claire King and Geordie Shore’s Ricci Guarnaccio.

The full line-up will be revealed later tonight, with the next run of Celebrity Big Brother coming just days after Helen Wood’s controversial Big Brother win.